The Beginner’s Guide to LinkedIn Marketing for Small Businesses

linkedin marketing

Use LinkedIn marketing to make connections, generate leads, improve brand awareness, foster business relationships and partnerships, share content, and drive traffic to your website. 

Importance of a LinkedIn marketing strategy

LinkedIn is an integral part of many successful business marketing strategies today because of how effective it can be in expanding professional networks. When you use LinkedIn to market your business, you gain access to useful features related to analytics, connections, and brand-building, just to name a few.

With new social networks sprouting up constantly, LinkedIn is a platform that often gets underutilized. But the truth is, LinkedIn can be extremely powerful especially when you’re aware of all the platform’s hidden features that don’t get nearly as much attention as they deserve.

Did you know LinkedIn has over 660 million users across the globe? 

Meaning the platform is one of the top social networks today. Now, an important question: Is your business using LinkedIn to its fullest potential to improve:

brand awareness? 

build your network? 

boost leads and conversions? 

increase revenue?

At Bickdrim, we help you design your profile in a way that allows you to drive traffic to your website, identify quality leads, share your expertise through thought-leadership content, and grow your network. We also have a great way to market job openings and attract new talent to your company. These are just some of the reasons why LinkedIn is an ideal platform for all small businesses to market through

Are you ready to get started marketing your business on LinkedIn?

With so many updates and additions to LinkedIn since its launch, we can’t wait to see how the network continues to make itself an integral resource and platform for marketers, job seekers, candidate seekers, and other professionals. Get started on LinkedIn marketing by experimenting with the best practices that make the most sense for your business.

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